Benchmarking – always know where you stand.
Compare the success of your branches with developments in the German retail sector. Our dynamic benchmarking for selected industries, cities and federal states allows you to compare the locations of your branches within your company or anonymously with the competition.
Crosscan Retail Indices (CRI) - Dynamic Benchmarking
The Crosscan Connect platform combines visitor numbers with external data, such as cash register and weather data, to produce valuable analyses. Frequency data from over 20,000 brick-and-mortar retail locations in the Crosscan Retail Indices form a meaningful database for your strategic assessments and decisions, such as anonymous competitor comparisons and real-time market comparisons for your own KPIs.
Put your data into context - Crosscan Retail Indices
This provides the opportunity to carry out detailed internal benchmarking for branches in different industries, regions and locations.
For further specific information on the various unweighted retail indices for your industry, please feel free to contact us.
Visitor Frequency Index - Retail Germany
The index shows visitor trends compared with the previous week and the same week last year in the Federal Republic of Germany. As a Crosscan customer, you can access more detailed, location-based and sector-specific indices at any time to make comparisons for your own chosen time periods.
We offer the following unweighted indices:
Retail Index Fashion
Visitor movements in fashion retail
Retail Index Geographic
Visitor movements in cities and German states
Retail Index Sports
Visitor movements in sporting goods retail
Retail Index Shoes
Visitor movements in shoe retail
Retail Index Opticians
Visitor movements in optician retail stores
Retail Index Telecommunications
Visitor movements in telecommunications retail stores
Visitor frequency measurement and retail analytics in retail stores
How can retailers make their shops and the shopping experience attractive, thereby attracting more visitors to their physical stores?
Use the insights into the connections between your data to understand your visitors and customers. Offer them a shopping experience tailored to their needs and turn your visitors into customers.
More than 1,000 brands and companies
already trust Crosscan.
Do you have any further questions about measuring footfall and visitor frequency as part of the evaluation of retail analytics data? Please feel free to contact us for further information – we look forward to hearing from you!